Can I Write for This Magazine?

 I love print magazines and I take a number of them as a subscriber. When they arrive, frequently I read them cover to cover. While I enjoy many different types of publications, as a writer, I also take a deeper look to see if there is an opportunity for me to write for the magazine.

In this article, I want to give you some of the benchmarks and resources you can use to evaluate your magazines and see if you have an opportunity to write for this publication. As a former magazine editor, I know every editor begins the issue with a blank magazine filling the pages. These empty pages spell opportunities for freelance writers.

First, look at the age of the publication. If a new magazine, often the editor is open to working with new writers because they haven’t built a stable of contributors. If the magazine has been around for years, notice who writes the articles. Are their names listed on the masthead as “contributing writers?” If so, then the magazine may be mostly staff written and does not use much freelance material.

Next use Google to search for the magazine online. Do they have writer’s guidelines? If so, then they are normally open to freelance submissions. Read and follow their instructions. Does their website list themes for forthcoming issues or have a “themes list?” If you pitch an idea related to these themes, then you will get more interest from the editor.

Go to your local library and use the latest Market Guide. Use the index to look up the  entry for the magazine. What percentage of their magazine is freelance? The higher the percentage the more likely there is opportunity for the writer.  Do they pay on acceptance or publication? As a writer, I prefer publications that pay on acceptance. Magazines that pay on publication may hold your article for many months before publishing (and paying).

As in book publishing, the magazine world is constantly changing. For example, I noticed recently Architectural Digest has a new editor because each month the editor writes a little column in the front of the magazine. Change can spell opportunity for the writer because a new editor may be open to new ideas and new pitches for the publication.

If you want to write for magazines, learn how to write a query letter or one page pitch. Then craft appropriate pitches (from the guidelines) to the editor. Yes you may garner rejection but repeated rejection is not necessarily bad. Maybe your article is rejected because someone else pitched a similar article or the magazine has already purchased a similar article. Yes these situations happen and I’ve seen it as an editor. The repeated pitching of appropriate articles also gets you positive attention from the editor. The editor also assigns articles to freelance writers and you want to be one of those people who gets an assignment. To gain an assignment, you have to be on their radar. As a freelance writer, you get on their radar through professional pitching.

Every magazine is looking for dependable, professional writers who can deliver excellent writing on the editor’s deadline.  You will have to prove yourself but as you deliver quality writing repeatedly, then you will gain the editor’s trust and become someone who is a part of their regular writers. The procedure is a process and begins with studying the publication then pitching appropriate articles.

Opportunity is everywhere. Use these tips to begin writing for publication.

1. Terry Whalin, a writer and acquisitions editor at Morgan James Publishing, lives in Colorado. A former magazine editor, Whalin has written for more than 50 publications including Christianity Today and Writer’s Digest. He has written more than 60 nonfiction books including Jumpstart Your Publishing Dreams. His latest book is Billy Graham, A Biography of America’s Greatest Evangelist and the book website is at: http://BillyGrahamBio.com Watch the short book trailer for Billy Graham at: http://bit.ly/BillyGrahamBT His website is located at: www.terrywhalin.com. Follow him on Twitter at: https://twitter.com/terrywhalin