Promote Your Book Like a Pro
by DiAnn Mills
Authors are in search of the holy grail of book promotion. We read blogs and follow prominent writers who are the gurus of mastering marketing and promotion. After a while, all the posts are a maze of saying the same thing with different terminology.
For certain, word of mouth is the best advertisement in the world.
Social media is the number one method of communicating messages, whether it is conducting meetings, sharing stats and data, news, or exchanging photos with family and friends. The separation of personal and professional communication has merged together to keep up with the latest news and trends. The world is mobile, and that means knowledge is accessed through online and mobile devices, and it doesn’t matter the language or culture because everyone with a mobile device can be reached.
That’s the most positive news for writers. Experts estimate 7.4 billion people will be using mobile social media by the end of 2016. Do the search on Google—there are more mobile devices in the world than people.
This is sounding better and better for writers!
We can all be more savvy, more data and statistics driven to increase our brand awareness and sales. But what does that mean for us as professional writers?
The best way to reach readers is through social media.
That’s exciting. Thrilling.
So let’s make a commitment to the following.
1. I will ensure my brand is solid and highly developed.
2. I will learn how to efficiently and effectively post on Facebook and Twitter.
3. I will blog regularly on a site that receives numerous hits and is highly respected in the publishing industry.
4. I will follow those within the publishing industry who offer expert advice about social media. I value these sites: Social Media Examiner, Pro Blogger, Blogging Bistro, HubSmart, Michael Hyatt, The Author Roadmap, and others to bring you valuable information.
5. I will post at least once a day on Facebook and Twitter.
6. I will learn how to use Hootsuite or Buffer, hashtags, tweetables, and blog organization.
7. I will share other posts and help other writers become more proficient in their careers.
8. I will congratulate myself for stepping up to the plate and giving my book a winning season.
The following are additional resources.
Free Images:
https://pixabay.com/
https://unsplash.com/
https://stocksnap.io/
Hashtag Creation:
http://hashtaggenerator.com/
https://www.hashtags.org
Meme:
http://www.picmonkey.com/
http://wordswag.co/
Social Media Aids, Helps, and Instruction:
http://www.lynda.com/nmhpexp2
Tweetable Creation:
https://bitly.com/
https://clicktotweet.com/
Twitter:
https://manageflitter.com/
https://buffer.com/
https://hootsuite.com/
https://bitly.com/
https://clicktotweet.com
Twitter Extras:
Find out who’s unfollowed you – http://who.unfollowed.me/
Free Twitter Analytics: http://bit.ly/1licFw2
Twitter Marketing Tips: The Complete List http://www.socialquant.net/twitter-marketing-tips/
How to Promote Your Blog and Twitter – http://coschedule.com/blog/how-to-promote-your-blog/#twitter
Online meetings:
www.zoom.com
www.skye.com
www.gotomeeting.com
Productivity and Organization:
Do More Better by Tim Challies
Getting Things Done by David Allen
Let’s make our brand known! Comment here if you’ve decided to take the social media marketing and promotion challenge. Your name will be entered in a random drawing for a personalized copy of Deadly Encounter. Deadline is August 15th!
Connect with me here – www.diannmills.com
DiAnn Mills is a bestselling author who believes her readers should expect an adventure. She combines unforgettable characters with unpredictable plots to create action-packed, suspense-filled novels.
Her titles have appeared on the CBA and ECPA bestseller lists; won two Christy Awards; and been finalists for the RITA, Daphne Du Maurier, Inspirational Readers’ Choice, and Carol award contests. Library Journal presented her with a Best Books 2014: Genre Fiction award in the Christian Fiction category for Firewall.
DiAnn is a founding board member of the American Christian Fiction Writers, a member of Advanced Writers and Speakers Association, Sisters in Crime, and International Thriller Writers. She is co-director of The Blue Ridge Mountain Christian Writers Conference and The Author Roadmap with social media specialist Edie Melson where she continues her passion of helping other writers be successful. She speaks to various groups and teaches writing workshops around the country.
DiAnn has been termed a coffee snob and roasts her own coffee beans. She’s an avid reader, loves to cook, and believes her grandchildren are the smartest kids in the universe. She and her husband live in sunny Houston, Texas.
DiAnn is very active online and would love to connect with readers on any of the social media platforms listed at www.diannmills.com.
No Comments