Tag: best practices

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The Intentional Writer

Be A Responsible Writer – Internet Best Practices

The intentional writer

We want to be responsible, professional writers, but there are so many little details to remember. Here are some best practice tips to help you look and act professionally on your blog, website, social media, guest posts, or anywhere else you appear on the internet.

Be consistent with your image

Choose one headshot and use it on all author profiles. This includes all author-related social media, email, professional associations, the bios on guest posts, and your primary “about me” website photo.

Use a professional headshot. This is the image that you are putting out there in the world. Spend a few dollars to make it look professional. You don’t need to spend a mint to get a good photo, but it’s important to use a high-quality photo that makes you look good.

Keep consistency in mind when writing bios for profiles. Select the primary facts you wish to include in your bio and then use them consistently across all internet arenas. Otherwise, you are sending mixed signals. This does not mean using the identical bio everywhere. You can tweak your bio slightly to best fit the occasion, but don’t introduce yourself as a chocolate-loving motivational speaker and dog-lover one place and a chess grand master who writes mysteries about vintners somewhere else.

Be consistent with your brand

Assume everything you put on the internet is public—every post, tweet, reel, comment and like. Decide not to put anything out in the virtual universe that you don’t want associated with you. If you’d be embarrassed to let your friends hear you say something, it’s not something you should be saying or sharing.

Also, consider the whole picture your internet presence creates. If a stranger studied a random selection of your posts, comments, and shares, who would they think you are? The closer that impression is to the truth of your brand, the better. You are the author of your brand, so only you can act responsibly and choose what messages are suitable and what messages don’t belong in your brand.   

Be responsible with intellectual property

Everything you write is your intellectual property. This is good news for writers. The intellectual property laws protect us without our having to submit every single thing we write to the copyright office. But this same law protects everyone else’s intellectual property, too, such as images, songs, music, quotes, and videos.  So, be responsible.

Don’t use images without permission. It is not OK to copy any image you find on Google and use it in your blog, meme, or handout. You are free to use your own photos, but when it comes to using someone else’s, you have two choices: A) get permission from the source and attribute the photo correctly B) use a legitimate source of free-to-use images. Three I use are Canva.com, Pixabay.com and Pexels.com.

Don’t use testimonials or reviews without permission. Just as we may not swipe any photo we find to use in our own material, so too we should not steal someone’s review of our book. Including reviews and testimonials on our site or social media, or marketing is great strategy, but ask permission before using someone else’s words.

Use quotes responsibly. In general, fair use practices mean we may use a small excerpt of a published work, as long as it is properly attributed. Although not required, it’s good form to include the title of the book the quote comes from, along with a link to the book or author’s site.  

An exception. Since poetry and song lyrics are relatively short, using even a line is more than the “fair use” limit. Thus, it’s not best practice to quote poetry or song lyrics without express permission.  

Finally, use due diligence. Always double-check the accuracy before using a quote. There are tons of quotes floating around the internet that are incorrectly attributed. Spend a few moments searching to verify you have the wording correct and that it’s a legitimate quote and not an urban legend.

One final tip—use “clean” links

When you arrive at something like a product page through a search, the address of the page often has a bunch of extra gobbledygook after it. It’s better to cut that excess stuff off before using that address as a link on something you post.

An example:

Here’s the whole URL for my book after I typed a search into Google:

https://www.amazon.com/Fountains-Secrets-Lisa-Betz/dp/1646456297#:~:text=%22Fountains%20and%20Secrets%2C%22%20the,her%20new%20husband’s%20home%20seriously.

Here’s the result for the same book after searching via the Amazon site:  

https:// amazon.com /Fountains-Secrets-Lisa-Betz/dp/1646456297/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1659375674&sr=8-1

Notice the bold part is the same. That’s the actual URL of the page or the “clean” link. The rest is recording how I searched to get there. In both cases, I want to erase all the extraneous stuff to shorten the link. In Amazon, this means everything from the ref= onwards.

(To be safe, I always delete the stuff I think I don’t need and then hit enter to make sure the link still works. Then I copy the link and paste it where I need it.)

I hope these simple tips have helped you put your best, professional foot forward. Happy writing.

Lisa E Betz

Lisa E. Betz is an award-winning mystery author, entertaining speaker, and an unconventional soul. She combines her love of research with her quirky imagination to bring the world of the world of the early church to life. She infuses her novels with unconventional characters who thrive on solving tricky problems. Her second novel, Fountains and Secrets, was recently named a finalist in both the Golden Scroll and Christian Market Book Awards.

She also blogs about the joys and challenges of living an authentic, purpose-filled life. Lisa and her husband reside in southeast Pennsylvania with Scallywag, their rambunctious cat—the inspiration for Nemesis, resident mischief maker in the Livia Aemilia Mysteries. Lisa directs church dramas, eats too much chocolate, and experiments with ancient Roman recipes. Visit her Quietly Unconventional website at lisaebetz.com or check her Facebook page at LisaEBetzWriter.

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Guest Posts

10 Tips to Ruin Your Book and Lose Your Readership

Writing your book should be something that the author finds interesting. However, in the long run, you aren’t writing the book for yourself. You’re writing it for your audience, which you aren’t a part of. This means that you need to offer them something worth their time and attention, which can put you under a lot of pressure. Some writers crack under this pressure and start to do things that are likely to ruin the book and make them lose their readership. This is something that you have to avoid.

In the spirit of learning through examples of what NOT to do, here are ten things that will cause you to ruin your book or lose your readership.

Wait for inspiration

This is something that too many writers are guilty of. I don’t know where they got the idea that you can’t write a good book (especially fiction) without inspiration. So, they do all sorts of time-wasting gimmicks, sit on a spot, and relax while waiting for inspiration, take coffee, take a walk, etc. These are not bad by themselves, but if you’re doing them to get inspiration, then it’s a waste. The best writers don’t wait for inspiration to write. They write to get inspired. The worst part about waiting for inspiration is that it might never come, and even when the inspiration does come, it’s not a guarantee for a good novel.

Feel insecure about your writing

Good writers have learned to write without stopping to think about what they’re writing and how good or bad it is. Taking time to dwell on your writing during early drafts will only make you feel bad about it. It might start as a self-critic or inner critic, but it might quickly degenerate into fear; fear of not selling a copy, fear of people hating your work, etc. Once these thoughts start creeping in, you begin to ruin the book you’re writing.

Ignoring the craft

Every craft has its rules, structures, and techniques which must be applied to be successful. Writing isn’t any different. One of the best ways to ruin your book is to be an artistic rebel and ignore the craft. Abandon the works of previous writers before you. Listen to no critique and don’t entertain feedback. Just do whatever you want; however, you want it.

Have a chip on your shoulder

Beyond ruining your book, this is the fastest way also to ruin your career. When it comes to publication, make sure that your best tools are defiance and arrogance. No one should ever reject your manuscript. It’s an insult to you and your hard work for anyone to say no to your writing. Rebuke them publicly if you can. Perhaps you can also drag them on social media for being so short-sighted. Do all of this instead of having a rethink and then learn from their criticism of your work and improve it.

Chase the market

There’s popular publishing saying that it’s too late to join a trend once you spot it. It would be best if you ignored this saying. Get the bestselling novels and study them to find a trend. Once you notice the trend, then write your book following this trend. Be extremely market-conscious. It would help if you neglected the fact that people would’ve moved on from that trend into something else by the time you’re done writing yours.

Take shortcuts

Since you’re trying to ruin your book, taking shortcuts to everything will do you much good. The boom in e-book and increasing ease of publishing means that you can self-publish, right? So, why work with a publisher when they’re likely to reject the work after all? Get your friends to help you preview your book and get a freelance editor to edit it, and you’re good to go.

Disregard the audience of your book

You’re trying to write a bad book, so why should you care about what the audience feels or says? That should be none of your concerns. Your book is your book, regardless of whatever experience the readers get while reading it. Write it as lazily and as carefree as you possibly can. Create boring plots and make them read your chapters without actually reading anything. You might lose a few readers, but that shouldn’t be a problem. That’s the goal, right?

Break every known (and unknown) writing rule

You don’t have to give yourself to learning writing rules and how to write in the first place. You don’t owe anyone that, do you? However, should you somehow know some writing rules already, make it a point to continuously break and disregard every one of them in your novel. After all, writing is about getting creative. So, get creative even with simple things like grammatical structure and create bad writing.

Don’t ask for or pay attention to any feedback.

People have a way of making others feel bad about their works. This is done out of jealousy most of the time. (Or so the bad writer thinks.) So, don’t allow anybody to get to you by asking for their feedback. You’re an island by yourself; you don’t need anybody’s feedback. You’ll be fine on your own. You’re a champion; that’s what champions do. If people peradventure send you their feedback, ignore them. Don’t even read or listen to it at all. You have no more growing up to do.

Be a quitter

There is no shame in quitting. If things seem to be going too well with your book, you can choose to stop and if things aren’t going well either, quitting is always an option. You don’t even have to finish the novel. Writing a good book can take a long while, and you’d need to persevere through that time, but you’re an author, not a marathon athlete. Why do you need to persevere with anything?

Conclusion

It’s important to note that this article is for those looking to ruin their books and reputation as authors and don’t mind losing their readership. If you’re looking to write a great book, you should do the exact opposite of this article or look elsewhere for tips.

Leon Collier is a blogger from the UK, working for AssignmentHolic, where he provides this writing paper service. He loves to write about everything: pop culture, history, travel, self-development, education, and marketing. When not writing, you can find him behind a book or playing tabletop games with his friends. Follow him on @LeonCollier12.

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The Intentional Writer

Do You Understand Copyrights?

The intentional writer

As writers, we are concerned about protecting our work from theft or misuse. That is why we should have a general understanding of copyright laws.

DISCLAIMER: I am not a lawyer. This post is intended as a guide to understanding the basics of this topic. If you have actual copyright questions, please contact an expert.

What is a copyright?

According to the Wikipedia entry for Copyright:

Copyright is a type of intellectual property that gives its owner the exclusive right to make copies of a creative work, usually for a limited time. The creative work may be in a literary, artistic, educational, or musical form.

(Although lengthy, this article provides a good foundation for understanding what the concept of copyright is all about. I recommend you take a look.)

Do I need to apply for a copyright to protect my work?

No. Under current law, as soon as a creative work is “fixed”, or recorded in some tangible way, then copyright protection is automatically in force. Therefore as soon as you write your ideas down or type them on your computer, they are theoretically protected. Authors do not need to apply for a copyright or include a copyright notation on their work. (An older version of the law did require authors to include a copyright notation.)

However, an author’s protection is enhanced when the work is officially registered with the Copyright Office. This can be done online at copyright.gov, but it requires a fee.

Note: A registered copyright only protects the copy you registered. Therefore it makes no sense to apply for copyrights for unfinished works.

What constitutes copyright infringement?

This is where many of us may run into problems. We know better than to plagiarize another author’s writing, but what about grabbing a photo off the web to use in our blog, or borrowing a song to use in a video?

Like writing, other forms of intellectual property are protected by copyright laws. Artwork, photos, music, videos, and performances are considered copyrighted. Which means we don’t have permission to use them unless that permission has been granted by the owner.

How can I use copyrighted material?

  • You can contact the owner and ask for permission.
  • You can purchase the rights, such as buying a stock photo.
  • The law makes an exception for fair use. (See below.)
  • Also, some material has been assigned a Creative Commons license. This is a standardized way for copyright owners to grant permission for others to use their work. (See below.)

What is fair use?

The Copyright Act of 1976 allows for limited copying and distribution of copyrighted material under what is termed “fair use.” However, it can be tricky to determine what does or does not qualify as fair use. Factors to consider include the purpose for which the copies are being used, the proportion of the work that is being used, and how the use might affect the market value of the work.

What are Creative Commons licenses about?

There are six different types of Creative Commons licenses, each of which have different stipulations about what uses are allowed and how the owner of the work should be attributed. These are clearly explained on the Creative Commons website.

Reputable sources of photos, music, or other creative works will indicate which license applies to each item. You should assume that anything on the web not labeled public domain or marked with a CC license is not available for use.

Like most of the information on Wikipedia, the copyright definition I copied in this post falls under a Creative Commons license. Specifically CC 3.0 (CC BY-SA) which states that credit must be given to the author, as I have done by including a hyperlink to the original article.

What is a derivative work?

Some CC licenses do not allow derivative works. A derivative work is something that has been derived from the original. In other words, a work that adapts the original work in some way. For example, taking a photo and adding text to it, as is demonstrated by the featured image on this post.

Some CC licenses specify non-commercial use only. What does that mean?

Non-commercial uses refers to using the material for personal or educational purposes only, without the end product being sold or used for the marketing of a salable product.

Commercial use includes the obvious: the material is being used on or in a product. It also includes any instance where the creative property is being used for any purpose that enables you to make money.

For example, a book trailer is commercial use because it is advertising a product. A blog that makes you money, such as one with affiliate links, is also considered commercial use.

If you are working on a website or anything that may be connected with selling your work, now or in the future, it’s a good idea to stay on the safe side and limit yourself to works that allow commercial use.

I hope this helps you understand the world of copyrights, so that you can honor the intellectual property of others as ethically as you wish your rights to be honored.

Award-winning writer Lisa E. Betz believes that everyone has a unique story to tell the world. She loves inspiring fellow writers to be more intentional about developing their craft and courageous in sharing their words. Lisa shares her words through speaking, leading Bible studies, writing historical mysteries, and blogging about living intentionally.

You can find her on Facebook LisaEBetzWriter Twitter @LisaEBetz and Pinterest Lisa E Betz Intentional Living.

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The Intentional Writer

What’s the Big Deal About NaNoWriMo?

The intentional writer

If you are a writer, you have probably heard of NaNoWriMo—National Novel Writing Month.

Maybe you’ve tried NaNoWriMo in the past.

Maybe you’re in the middle of it right now. (If you are, Bravo! I wish you success.)

If you haven’t participated, you may have decided it’s too intense, or doesn’t apply to your genre, or it’s just not your style. Maybe so, but there are good reasons so many writers join the movement, and the rest of us can apply some of those benefits even if we’re not participating.

Here are some principles from NaNoWriMo that all writers can apply to their work no matter what they write or what month they write it in.

A good writer benefits from:

  • Pre-planning: It is much easier to write when you know the main point you want to communicate or where you want the story to end. Whether you are trying to complete a manuscript in one month or a weekly post for your blog, appropriate pre-planning will help you succeed more confidently and efficiently. How much foundation do you need to write a good story?
  • Concrete goals: Most of us work better when we have well-defined, reasonable goals to shoot for (such as the typical NaNo goal of 1,667 words per day). What specific and measureable goals will inspire you to keep going, even on the tough days?   
  • Consistency: The best way to get better at any skill is to practice consistently. First of all, if you write consistently it will become a habit, which means you will be more likely to keep at it even on the days you don’t feel like it. Secondly, writing consistently strengthens the connection to your subconscious where true creativity comes from.
  • Accountability: Hitting your goals on a consistent basis is easier when you know others are following your progress. If you struggle to be consistent in your writing, look for someone to keep you accountable. A regular meeting (face to face or virtual) with critique partners is one good option.
  • Support: Being part of a world-wide community of writers is often cited as a key benefit of the NaNo movement. Writing is a lonely business. Even the most introverted of us need support from other humans to keep going.
  • Motivation: Some writers are motivated by goals and deadlines. Others thrive on competition. Yet others work best in a community of like-minded peers who can spur each other on with daily boosts of encouragement. If you know what style of motivation works for you, you can find fellow writers to help you keep at it.
  • Creativity without judgment: Most of us have a critical voice in our heads that wants to edit every word we write. That voice is deadly to the creativity needed in a first draft!  If you find it impossible to allow yourself to write a lousy first draft full of typos, clichés, and bad grammar, maybe you should try NaNo. Pushing through a novel in a month leaves no time for that pesky editor to meddle with your creative output. Writing sprints are another strategy that can help you work past your inner critic.  
  • Limited and achievable milestones: Part of the beauty of NaNoWriMo is that the commitment is only for one month. It’s easier to keep going when we know there is finish line in sight. And celebrating each small milestone as you reach it helps, too.

I hope these concepts have inspired and encouraged you, no matter where you are in your writing journey. Which of these principles will be most helpful to you today? What’s keeping you from giving it a try?

Award-winning writer Lisa E. Betz believes that everyone has a unique story to tell the world. She loves inspiring fellow writers to be more intentional about developing their craft and courageous in sharing their words. Lisa shares her words through speaking, leading Bible studies, writing historical mysteries, and blogging about living intentionally.

You can find her on Facebook  LisaEBetzWriter Twitter @LisaEBetz and Pinterest Lisa E Betz Intentional Living.

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Writers Chat

Personal Branding & Marketing Best Practices

In this Writers Chat episode, award-winning author and MFA student in Communications: New Media and Marketing Bethany Jett shares tips and best practices on how writers and authors can utilize marketing tips and create a stellar personal brand.

Join us!

Writers Chat is hosted live each Tuesday for an hour starting at 10 AM CT / 11 AM ET on Zoom. Participants mute their audio and video during the filming, then we open up the room for anyone who wishes to participate with our guests. The “After Party” is a fifteen-minutes of off-the-record sharing and conversation.

Additionally, you can grow your network and add to the conversation by joining our Facebook Group.