Twitter is a major social media platform, which holds 330 million monthly active users, and 450 million daily active users. People see Twitter as the mini entertaining channel; you can find all kinds of updates and trending news. On Twitter, you can notify lots and lots of marketers, business professionals to grow their business in their way. It is the right place for startups or beginners to develop their brand or platform quickly on social media. Through Twitter, beginners can introduce their brands or products to millions of people worldwide.
Let’s start with some specific tips and tricks for beginners on Twitter.
Construct an Impressive Profile
Once you decide to start your business on Twitter, your first and foremost action is to create a Twitter account for your business. Creating a Twitter account is not enough; you need to build an impressive profile. When people identify your tweet or account, their first action is to visit your profile. To build an impressive and useful profile, you must concentrate on certain items.
Choose Your Username Wisely
Your username must belong to your business name (brands, products). Suppose if your business name is already taken, you can try adding your location with your username. At Least you can pick a name that specifies your business. Don’t use an underscore or hyphens, which may look unprofessional. If you have accounts on other media, then use the same username here you have used there. It helps to bring your existing followers to other media. Avoid changing the username often.
Add Necessary Details in the Bio Section
Did you know a bio with a link receives more followers than those who don’t have one? At the same time, don’t overload it with lengthy words; keep it short and sweet. If you cannot express your business within two lines, think over what you are doing. How can you express the benefits of your products?
Display Picture & Background
Your brand or company logo will be the best fit for your profile pictures. It helps to make your people think about your brand image. It must be clear and easily recognizable. For your background cover photo, select photos that are unique and styled. Twitter branding is the most crucial thing to make your brand famous and trendy. You can keep your brand or product image as your background.
How to Engage on Twitter
Once you have a good profile with sufficient information, what next? Of course, you need to start the real work. You begin to build engagement for your account. Start to grow your followers . Use search tabs to find relevant accounts and people who are interested in your topics or genre. Once you find those accounts, follow them, and engage with their tweets. Respond to their tweets by liking and commenting to them. Engaging with others helps them decide to follow your account.
Know What To Tweet
You need to offer engaging and fascinating content on Twitter to grow your audience engagement rate. Use multimedia and visual content in your tweets to catch your audience’s sight. You can share any beneficial content that will be useful for your audience. Asking questions will help to know your audience mindset and preferences, so concentrate on increasing your poll votes to see how your brand works. Moreover, you can use Rousesocial Twitter poll votes to gain lots of attention and engagement from your audience. On the other hand, you can try giveaways or contest to expand your brand reach and visibility.
Listen To What’s Going on
Once you start to grow your follower’s rate, you have to increase your engagement rate by posting exciting and attractive content daily. Use the search tab to discover the trending topics and discussions on Twitter. Your primary intention is to increase your retweets counts, as it automatically maximizes your engagement rate. Through keywords on the search tab, you can spot many conversations and chats belonging to your genre or themes. When you identify those conversations, don’t promote your products directly. Rather, offer content that is more valuable to others.
- Like worthwhile posts
- Provide answers to people who need your help
- Give your suggestions to people’s questions
- Solve people’s problems
Always remember to go with the trend, retweets to trending tweets, content. Keep an eye on viral tweets, talk about them, think about how to make those viral tweets connect to your content.
Post Regularly
Consistency is the key to success not only for Twitter but for all businesses. Maintain your active presence on Twitter by posting the content regularly. Avoid posting too much promotional content. Connect with your followers, ask them instant replies to their questions.
Conclusion
Posting frequently is essential but posting the right content at the right time matters most. Try to find your audience’s active time. Statistics from third party sites may help you. You may benefit from Twitter ads to grow your followers rapidly. Influencer marketing is also powerful. You can partner with them to enhance your recognition on Twitter. We hope this article is useful to beginners who want to develop their platform on Twitter.
Kaira Ralph works at Rousesocial as a social media strategist and a content writer. She contributes a lot of articles focusing on the latest social media trends to many blogs across the web. Her passions involve reading, painting, and traveling
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